Ever bought tickets on Ticketmaster only to realize you can’t make the event? It happens all the time. Life throws curveballs, schedules clash, and suddenly those coveted concert tickets are just gathering dust. The good news is you don’t have to eat the cost! StubHub provides a platform to resell those tickets and recoup your investment, connecting you with eager fans who are looking to attend.
Knowing how to navigate both Ticketmaster and StubHub efficiently is key to a smooth and successful resale process. There are nuances to transferring tickets, setting competitive prices, and avoiding potential pitfalls that can lead to headaches and lost revenue. Understanding these steps empowers you to quickly and effectively turn your unwanted tickets into cash, while also allowing other fans the opportunity to experience the event.
What are the most frequently asked questions about selling Ticketmaster tickets on StubHub?
How do I transfer Ticketmaster tickets to StubHub after they sell?
After your Ticketmaster tickets sell on StubHub, you’ll typically transfer them electronically via Ticketmaster’s platform. StubHub will provide you with the buyer’s email address (or a StubHub-generated proxy email) that you’ll use within your Ticketmaster account to initiate the ticket transfer. The buyer will then receive an email from Ticketmaster prompting them to accept the tickets into their own Ticketmaster account.
The exact process can vary slightly depending on the event and Ticketmaster’s policies, but generally involves these steps. First, log into your Ticketmaster account. Next, locate the order containing the tickets you sold on StubHub. Within the order details, you should find an option to “Transfer Tickets.” Click this option and enter the email address provided by StubHub for the buyer. Double-check that the email address is correct before confirming the transfer. Once you’ve initiated the transfer, the buyer will receive an email with instructions on how to claim the tickets. It’s crucial to complete the transfer promptly after the sale to ensure the buyer receives their tickets in a timely manner and avoid any potential issues. StubHub usually has deadlines for completing the transfer, and failure to do so could result in penalties. After the buyer accepts the tickets, StubHub will confirm the successful transfer, and you’ll typically receive payment according to StubHub’s payment schedule.
What fees does StubHub charge for selling Ticketmaster tickets?
StubHub charges sellers a fee based on a percentage of the final sale price of the Ticketmaster tickets. As of late 2024, this seller fee is typically around 10% of the total sale price. This fee is deducted from the amount you receive after your tickets are sold on the platform.
This percentage is subject to change and may vary based on factors such as the event, the location, and any promotional offers StubHub might be running. It’s crucial to review the specific fee structure presented to you during the listing process before you finalize and post your Ticketmaster tickets for sale. This ensures you are fully aware of the deduction you will incur upon a successful sale. Keep in mind that the buyer also pays a fee to StubHub, which is added on top of your listed ticket price. This buyer’s fee is separate from the seller fee and helps StubHub maintain its platform and services. The transparency in displaying these fees is vital for both the seller and the buyer to understand the overall cost involved in the transaction. Therefore, when pricing your tickets, factor in the seller fee to ensure you receive your desired amount.
How do I set the right price for my Ticketmaster tickets on StubHub?
To set the right price for your Ticketmaster tickets on StubHub, research comparable listings, factoring in seat location, event popularity, and remaining time before the event. Then, price competitively, often slightly below the lowest available price, while still ensuring you recoup your costs and achieve a desired profit margin.
Consider these factors when determining your ticket price. First, analyze current StubHub listings for the same event, paying close attention to seats in a similar location to yours. Are they in the same section? Are they on the aisle? Are they obstructed view? Tickets with better views and prime locations command higher prices. Also, factor in the overall demand for the event. A highly anticipated show with limited availability will naturally support higher prices than a less popular event. Furthermore, as the event date approaches, prices can fluctuate. Typically, prices decrease closer to the event as buyers become less willing to pay a premium. Finally, consider StubHub’s fees. These fees reduce your payout. Factor them into your pricing strategy to ensure you receive your desired net amount. It’s often wise to slightly undercut the lowest price currently listed to attract buyers quickly. You can always adjust the price if your tickets aren’t selling, or, conversely, increase the price if tickets start selling quickly. Remember to monitor the market and adjust your prices accordingly.
What happens if my Ticketmaster tickets don’t sell on StubHub?
If your Ticketmaster tickets don’t sell on StubHub, you will still retain ownership of them. StubHub listings expire automatically after the event date passes, and the tickets will remain in your Ticketmaster account available for your own use (if applicable), or for potential resale on another platform for a future event (if possible) if the artist reschedules the event.
When your StubHub listing expires without a sale, you have several options. Firstly, you can simply keep the tickets and attend the event yourself. Secondly, you could try selling them on another platform like Ticketmaster’s official resale market, Vivid Seats, or even through social media groups dedicated to buying and selling tickets. Keep in mind each platform has their own fee structures and policies. Consider adjusting your listing price on StubHub if the event hasn’t occurred yet. Lowering the price closer to the event date might attract buyers who are looking for last-minute deals. The success of selling tickets on StubHub depends on factors like the event’s popularity, the location of your seats, and the overall market demand. If the event is less popular or if similar tickets are being offered at significantly lower prices, your tickets might struggle to sell. Analyzing similar listings on StubHub can give you a sense of the competitive landscape. Also, keep in mind there’s always a risk of not selling tickets, particularly as the event date draws nearer. In these situations, gifting them or attending the event yourself become viable alternatives.
Is there a deadline to list my Ticketmaster tickets on StubHub before the event?
Yes, StubHub imposes deadlines for listing tickets, and these deadlines vary depending on the event, the venue, and how you plan to deliver the tickets to the buyer. The cutoff time is typically a few hours before the event starts, but it’s crucial to check the specific deadline displayed on StubHub when creating your listing, as it can change.
The reason for these deadlines is to ensure there’s enough time for the buyer to receive the tickets and for StubHub to process the transaction and guarantee the sale. Electronic tickets have a later deadline than physical tickets because they can be transferred instantly. If you’re selling tickets that need to be shipped, the deadline will be much earlier to account for shipping time. If you miss the deadline, you won’t be able to list your tickets on StubHub for that particular event. To avoid any issues, it’s best practice to list your tickets well in advance of the event. This gives you a better chance of selling them and avoids the last-minute rush. Always double-check the specific deadline provided by StubHub during the listing process. Keep in mind that the deadline is in the local time of the event. If you are unsure, check your confirmation email from StubHub, which should clearly state when the listing must be taken down.
How can I ensure my listing for Ticketmaster tickets stands out on StubHub?
To make your Ticketmaster tickets stand out on StubHub, focus on accuracy, competitive pricing, and compelling descriptions. Verify all event details meticulously, set a price that’s attractive compared to similar listings, and highlight any unique benefits, like exceptional seat locations or included perks (if any). A well-crafted listing that inspires confidence in buyers is key.
To elaborate, precision is paramount. Double-check the event date, time, venue, and exact seat numbers (section, row, and seat). Any discrepancy between your listing and the actual tickets can lead to disputes and negative feedback. Next, research current market prices for comparable tickets. StubHub displays prices for similar seats, so undercut the competition slightly (even by a dollar or two) to attract buyers. Conversely, if your seats are particularly desirable – front row, aisle seats, or have exceptional views – you can justify a higher price, but be prepared to explain why in your description. Finally, write a concise and engaging description. While StubHub mostly focuses on seat location, use the description to emphasize any factors that make your tickets special. For example, you might highlight:
- “Excellent view of the stage!”
- “Aisle seats for easy access.”
- “Located near restrooms and concessions.”
Avoid hyperbole or false advertising. A truthful, accurate, and competitively priced listing is the most effective way to make your Ticketmaster tickets stand out and sell quickly on StubHub.
What if the event is canceled, what happens with my StubHub listing and payment?
If the event you listed on StubHub is canceled, your listing will be automatically removed, and you will not be paid. Furthermore, if you have already been paid for the sale, StubHub will likely require you to refund the payment, as their FanProtect Guarantee ensures buyers receive valid tickets or a refund if an event is canceled.
When an event is officially canceled, StubHub updates its system to reflect this change. Your listing becomes inactive, preventing any further purchases. Since you’re unable to fulfill the order by providing tickets to a nonexistent event, the transaction becomes void. StubHub prioritizes protecting the buyer, so they will receive a full refund, and that cost is ultimately borne by the seller (you). It’s crucial to monitor your listed events for any cancellation notices, even after the tickets have supposedly sold. While StubHub usually sends notifications, it’s your responsibility as the seller to stay informed. Failure to return the payment after a cancellation could result in penalties from StubHub, including suspension of your selling privileges or even legal action to recover the funds. Consider this the cost of doing business, and factor in the small risk of event cancellation when pricing your tickets initially.
Alright, you’ve got the inside scoop on selling those Ticketmaster tickets on StubHub! Hopefully, this guide has made the process a little less daunting and a lot more profitable for you. Thanks for reading, and good luck with your sales! Come back anytime you need a refresher or have more ticket-selling questions – we’re always happy to help you turn those unused tickets into cash.